Disco

Fresh off their Series A, Disco needed to establish a strong content presence to compete with entrenched players like Circle, Mighty Networks, and Kajabi.

With no existing content foundation, they were struggling to rank for critical keywords around LMS tools, social learning, and online community building—key topics for their audience of creators and learning entrepreneurs.

I led the development of Disco’s content strategy from the ground up, building a robust editorial calendar designed to drive SEO performance and thought leadership.

I prioritized high-impact, keyword-rich content, highlighted standout customers to tell authentic stories, and carved out a distinct voice in the learning and community space.

My efforts positioned Disco as a go-to resource for social learning and community-driven course creation.

As content writer at Disco, I launched a thriving content engine that consistently published high-quality, SEO-aligned articles.

I secured top rankings for competitive keywords in the LMS, learning platform, and community learning space and elevated Disco’s presence and catapulted the brand into industry conversations, earning recognition as a standout alternative to legacy platforms.

I also showcased unique customer use cases that built trust, drove engagement, and expanded Disco’s appeal to niche audiences.

See a bit of my work below:

• How to Monetize and Scale Your Learning Business

• Community Onboarding: Expert Tips for Welcoming and Engaging New Members

Customer stories:

• Eskwelabs

• Blackademic

• Econome

• Learn Biomimicry

• allWomen

• YSpace

• BatteryMBA

• Dribbble